Google for Retail Is Powered by Shopping Actions. Are You?

Google recently announced that Shopping Actions will play an increasingly important role in its retail ads strategy. From image SERPs to YouTube videos, Shopping Actions will be the exclusive format to deliver shoppable experiences.

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product feed management mobile
Getting Started

How to Launch a Shopping Actions Store

Create a feed

Upload your product data in Merchant Center.


Setup your store

Configure your business settings: shipping, taxes, branding, returns.


Publish your listings

Start selling your products directly on Google Shopping.

The good stuff

Shopping Actions Merchant Benefits

Retailer-First Platform

Google has no intention to become a direct retailer (no competition from channel). Google wants to provide merchants with an additional tool to close the purchasing loop seamlessly.

Focus on Loyalty and Personalization

Easy re-ordering and basket building makes the shopping experience seamless. Prominent merchant branding means shoppers know whom they’re buying from.

Google Does the Heavy Lifting

Google handles first line of customer support and returns for a more uniform experience. Shopping Actions team works with merchant behind the scenes to ensure shopper satisfaction.

Pay Per Sale Commission Model

Unlike PPC models, with Shopping Actions, the merchant only pays when a sale happens. Plus there's no membership fees.

Actionable Insights

Shopping Actions provides data on sales performance, store competitiveness and product catalog assortment so you always know where you stand.

By the Numbers

Shopping Actions Stats at a Glance

of shoppers acquired via Shopping Actions are more valuable
of shoppers acquired via Shopping Actions are new to merchants
increase in AOV + an increase in coversions + decrease in costs
Fully Integrated

Use GoDataFeed to power your Shopping Actions.

GoDataFeed has partnered with Google to deliver a seamless integration. We help merchants connect to and optimize for Shopping Actions.

14-Day Trial. 100% free. Easy setup.