Rakuten is the leader in global ecommerce marketing and retailers who attended the Rakuten Expo 2015 were treated to an inside look at its vision, strategy and technology. But from what we saw, the Expo highlighted one thing more than anything else: Rakuten’s commitment to empowering merchants (and not competing with them). (more…)
Summer is coming. And with all the sun and good weather, people tend to spend more time outdoors and less time in front of their devices. That’s why it’s even more important this time of year to focus your efforts on the quality of your product listings (and not the quantity of your impressions) to make the most of every click.
To help you preempt a summer sales slow-down, we’ve put together our favorite summer tips for ecommerce. (more…)
This week, merchants from all over the U.S. came to the Rakuten Expo to see firsthand all that Rakuten has to offer. The two-day event featured educational sessions, seminars and in-depth training on the most advanced ecommerce solutions for retailers.
The goal of the Expo — and of its sponsors, which included Microsoft, FedEx and GoDataFeed among others — is to empower merchants with the latest technology and strategies for success. From powerful insights and new observations about today’s ecommerce buyer to the evolution of ecommerce payment methods, the Rakuten Expo brings together a wealth of knowledge from some of the top minds in the industry. (more…)
Setting up shop on marketplaces is one of the most important things you can do for your online store.
That’s why GoDataFeed supports feeds to the most popular marketplaces — including Rakuten, Amazon, eBay, Newegg, Houzz, Pricefalls, Sears and Shop.com — and our marketplace experts help guide you through the hands-on approach needed to get your products listed: from setting up the feed, applying custom rules and filters, and submitting the feed, including monitoring results. (more…)
Product data feed optimization is essential to being competitive and profitable on shopping channels like Google Shopping, Amazon or eBay. And there’s no better example of this than product variations (also known as variables or options).
By sending more complete product variation data, you’ll be able to capitalize on increased impressions and more traffic by targeting those search phrases that shoppers are using to look for your products. (more…)