Product Data
The Impact of Poor Product Data on Campaign Performance
In ecommerce, product data serves as the foundation for campaign performance. Continue reading to discover how to prevent poor product data from impacting your campaign performance.
The Real Reasons Free Data Feed Plugins Will Never Compare to Paid Options
While multichannel ecommerce strategies can greatly benefit businesses, it's important to note that not all tools and plugins are created equal. In particular, free data feed plugins may seem like an attractive option for businesses looking to save money, but they often come with significant drawbacks that can hinder growth and success. In this blog post we prove why paid data feed software will always beat any free option.
Data Feed Tactics to Boost Sales During Fall Months
Optimizing your product data at the feed-level at the beginning of this season gives your store the opportunity to increase sales volume by: Targeting highly-motivated audiences, clearing old inventory, and promoting new and in-demand products.
What Is a Product Feed & Why You Need One
A product feed can drive the success or failure of an ecommerce campaign. While most campaigns employ product feeds simply to move product data from one place to another, power sellers use product feeds as a competitive advantage.
8 Ways to Prepare Your Product Data for Top Marketplace Performance
Transitioning your ecommerce site product data to work on a marketplace isn't always 1:1, but here are some big picture best practices to prepare your catalog for top marketplace performance.
6 Best Practices to Improve Your PPC Feed Management Workflow
Many digital agencies often struggle with product data. Whether or not your team is equipped to handle the range of challenges, you'll want to consider these best practices.
The Impact of Poor Product Feed Management
Here we go over the challenge of managing product feeds and break down the levels of product data readiness.
What is a SKU and Why It’s Crucial to Your Ecommerce Success
Whether you’re just starting out as a product seller or marketer, or you’re a seasoned seller with hundreds of products, SKUs can help you improve your sales, streamline your operations, and enhance your customer experience.
Product Feed Basics: Product Identifiers
Here we cover the three types of product identifiers and their roles in your product data.
Product Feed Basics: Product Feed Creation
Creating a feed is simple. Feed success is driven by your toolset.
Product Feed Basics: Product Attributes
An overview of product attributes, the fields of data that catalog product details.
Product Feed Basics: Product Feed Distribution
The means by which product feeds get to their channels.
Product Feed Basics: Data Ecosystems
Let's talk about three types of data ecosystems that pertain to ecommerce businesses.
Product Feed Basics: Product Feed File Formats
A breakdown of the various product feed file formats.
How to Stop the Silent Campaign Killer Lurking in Your Product Data
It’s tempting to enter only the bare amount of information necessary to launch each item in your store. After all, shouldn’t your products speak for themselves? It turns out, though, that there are several reasons a complete product data feed can help you grow ecommerce sales:
Crisis-proofing Your Products
A crisis can force you to reconsider how you market your products. Fortunately, GoDataFeed can help.
How to Avoid Inaccurate Listings During the Holidays
Inaccurate product data is costly. Not only do you incur the cost of each click, but you also miss out on an opportunity to close a sale. And now you’ve lost that shopper’s trust, possibly forever.
Why Do I Need a Product Feed Tool?
Manually managing your product feed is definitely possible... but is it optimal? Not at all.
The Best Way to Reduce Ecommerce Returns
There’s a problem plaguing the world of ecommerce, and it seems to be growing with each passing year... product returns. The solution? Buyers need to know exactly what they're buying when they complete their purchase.
