Not all metrics are created equal. Cost Reporting helps you maximize ROI by homing in on key performance indicators so you can address problems and identify opportunities. Cost Reporting helps you track individual product performance as well as compare performance across channels so you can optimize campaigns at SKU and campaign level.
Accurately measure real ad spend and assess your campaign's performance. Quickly and easily analyze the data with powerful metrics such as Impressions, Cost of Sale Percentage (COS%), Return on Ad Spend (ROAS), Cost per Acquisition (CPA), Average Cost per Click (Avg. CPC) and Estimated Cost of Sale (ECOS).