GoDataFeed’s Frequently Asked Questions:
What are Data Feeds?
A Data Feed is simply detailed information about the products your store carries, including product name, price, SKU or UPC numbers, etc., stored in an electronic file (excel, tab, csv or xml) and is the source by which shopping engines derive descriptive information about your products.
Back to Top
Why advertise on Comparison Shopping Engines?
- By submitting directly to each shopping engine, you are diversifying your store’s exposure by marketing to clients who are searching for your products on comparison shopping engines
- You reach highly qualified consumers who are actively researching products and are ready to make a purchase
- Comparison shopping sites usually convert at a higher rate than standard Search Engines
- You can control marketing campaigns on shopping engines by “optimizing” your data feeds
Back to Top
What does GoDataFeed.com do?
GoDataFeed is a Web-based data feed management solution that cost-effectively consolidates and optimizes your shopping channel marketing efforts. GoDataFeed’s Web-based application automates the preparation and submission of data feeds, optimizes products for each engine and analyzes store, engine and product sales results in real time.
Back to Top
Why submit through GoDataFeed?
Managing feeds for multiple shopping engines can be a labor-intensive, time-consuming process. Each shopping engine has different data feed and categorization requirements and manually preparing and submitting feeds to various marketing channels can be cost prohibitive and inefficient.
GoDataFeed consolidates your efforts to submit to multiple search engines by providing a user-friendly way to:
- Simplify and automate the preparation and submission of data feeds
- Optimize product listings with intuitive mapping and categorization tools
- Track your products’ sales, cost-per-click, conversion costs, revenue and return on investment
- Analyze results to target sales of more profitable items and exclude low margin items from feeds
GoDataFeed allows online merchants to map product listings to the various shopping engine’s unique category taxonomies, a process that optimizes their products relevance on their chosen shopping engines.
Back to Top
How much does it cost to subscribe to GoDataFeed?
Starter Plan- $
50.00/store a month includes:
- 3 shopping engines
- Up to 5,000 products
- Automated Feed Submission
Self-Managed - $
75.00/store a month includes:
- Unlimited shopping engines
- Up to 5,000 products
- Automated Feed Submission
Complete pricing structure
Back to Top
Is there a cost for technical support?
There is no additional cost for technical support using GoDataFeed. If you require installation assistance, we will walk you through the setup of each engine and make sure you feed your products properly.
Back to Top
I’ve subscribed to GoDataFeed—how do I start getting my products listed on search engines?
- Subscribe to the Shopping Engine of your choice, and obtain the data feed upload specifications from each Shopping Engine, including:
- FTP location to upload the data feed file to (i.e. ftp://uploads.google.com)
- Username and Password to the FTP location
- The upload file name (i.e. myfeed.txt)
* You will need this information to consolidate and automate your data feed submissions on GoDataFeed- (in step 4).
- Automatically import your product data from one of our supported shopping cart platforms, AmeriCommerce, ShopSite, Volusion, Yahoo! Store -OR- Prepare a product list source file (Excel,CSV,Tab) that contains as many fields as possible and send it to us for approval. Most common required fields are URL, Image URL, Name, Description, Price, Category (the merchant’s category for mapping), Manufacturer, Manufacturer Part Number, Brand, Keywords, etc.
- Setup your Shopping Engine feeds on GoDataFeed, including FTP settings, Field/Category Mapping, and Scheduling of feed frequency
Back to Top
Where can I find out more information about the Comparison Shopping Engines GoDataFeed Supports?
Information about GoDataFeed's supported engines is
available here
Back to Top
What if I submit to a Comparison Shopping Engine that is not listed on your site?
If there is a Shopping Engine you would like to submit to that is not in our list, you can request to add it at a one-time charge starting at $100. Simply
contact us mentioning the names of the engines you would like to feed.
Back to Top
Is there a limit on the number of shopping engines I can submit to?
There is no limit with the Self Managed plan. The Starter plan limits you to three feeds
Back to Top
Which Comparison Shopping Sites should I submit my product data feeds to?
Criteria to consider when selecting a Shopping Engine are:
- Categorization- Do they provide categorization that best classifies what I am selling?
- Budget- What is the Cost-Per-Click for the categories I intend on mapping to? Do they have setup fees?
Back to Top