Just one small mistake on your product listings could cost your company hundreds – if not thousands – of dollars. And some errors can even get you kicked off shopping channels altogether! Fortunately, there are ways you can catch and
There are an estimated 65 million Amazon Prime shoppers and 300 million total Amazon shoppers. That’s a huge potential customer base – but how many of them are your products reaching? First and foremost, you must appear in search results
When all of the pieces of an expertly-managed campaign align correctly, brands enjoy high ROI/ROAS and tons of traffic to their ecommerce stores—the obvious markings of campaign success. But when your campaign isn’t doing so well (or could be doing
In 2016, Shopify integrated with several new sales channels, including Facebook messenger and Amazon, providing even more growth opportunities for its 377,500 merchants. The expansion seems to be paying off. Gross merchandise volume (GMV) per merchant grew by 25% over
Ever heard of the phrase ‘don’t judge a book by its cover’? Well, unfortunately, that does not apply when it comes to Google PLAs. In fact, product titles play a key role when it comes to building a successful ad.